Job Description

Crush City Innovations is a Houston-based firm focused on helping clients and businesses grow through targeted outreach, high-quality lead generation, and relationship-driven sales support. We value professionalism, integrity, and a growth mindset—and we invest in training so entry-level professionals can build meaningful careers.

Our company is seeking a Social Media Marketing Specialist who will be responsible for developing, executing, and maintaining a cohesive social media strategy designed to increase brand visibility, engagement, and audience growth. This individual will manage day-to-day social media operations, create content aligned with brand guidelines, and provide performance insights to inform future strategy.

This role requires a strategic thinker with hands-on content creation experience, strong awareness of social media trends, and the ability to organize and execute consistent messaging across platforms.

Key Responsibilities:

• Develop and maintain monthly content calendars across all active platforms (Instagram, Facebook, TikTok, LinkedIn, YouTube).
• Implement long-term and short-term content strategies that support brand objectives, audience engagement, and visibility.
• Produce original content including short-form video, photography, copywriting, motion content, and branded graphics.
• Ensure all content aligns with brand standards, messaging guidelines, tone, and visual identity.
• Capture or coordinate content production during in-person sessions, events, and collaborative meetings.
• Publish scheduled posts consistently across channels.
• Monitor audience interactions; respond to comments, messages, and customer inquiries in a timely and professional manner.
• Identify community partnership and collaboration opportunities to expand reach.
• Track platform performance metrics including reach, impressions, engagement rate, audience growth, and content performance.
• Compile monthly performance reports with insights and recommendations for improvement.

Required Qualifications:

• Must be currently residing in the Houston, TX area with availability for weekly in-person collaboration.
• Strong understanding of social media platforms, content formats, and engagement principles.
• Proficiency in content creation tools such as Canva , CapCut , Adobe Creative Suite, or equivalent.
• Demonstrated experience managing professional, business, or brand social media accounts.
• Strong organizational and time-management skills with the ability to work independently and meet deadlines.
• Familiarity with Houston’s business, culture, or creative community.
• Photography and/or videography production experience.
• Ability to conceptualize and execute digital campaigns and brand initiatives.

Benefits & Support Provided:

• Hybrid work flexibility — balance remote execution with purposeful in-person collaboration
• Creative development opportunities — access to workshops, industry events, and skill-building resources
• Portfolio-building experience — work on campaigns that are visible, strategic, and meaningful
• Direct mentorship and team collaboration with branding & creative leadership
• Ownership of creative voice — your ideas and vision will actively shape the brand’s direction
• Career growth runway — clear pathway to increased responsibility, compensation, and position elevation as the company scales

We operate in a collaborative, forward-thinking environment where creativity, initiative, and professionalism are valued. We encourage autonomy, support experimentation, and remain committed to building a culture rooted in respect, clarity, and shared ambition.

If you are motivated by the opportunity to build, lead, and grow within a dynamic creative environment, we encourage you to apply.

Please submit the following to hr@crushcityinnovations.com

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